During a recent media conference call, Doug DeLuca confirmed that EliteXC is looking to get onto pay-per-view.
Pay-per-view is our goal,” said Deluca, “Broadcast TV builds stars for PPV.”
Really, at this point, EliteXc only has one bankable PPV draw in Kimbo Slice. In order to protect Slice and generate decent PPV numbers, the best possible opponent is probably Ken Shamrock. Without Slice, I’m not sure how they put on a show that people would pay for. A brother vs. brother fight of Ken vs. Frank Shamrock could generate some interest, but I don’t think it would be enough to call the show a success.
EliteXC has an awful lot riding on Slice. They really need to build more stars if (when?) Slice suffers a loss on national television.
Regardless, they seem determined to move forward with PPV next year.
You’ll probably see a PPV from us in early 2009 – just not sure who or where,” said DeLuca
I just hope EliteXC doesn’t try to do too much too soon. Good baby steps will be much more beneficial then one huge leap.