Zuffa seeking New Media Account Manager for Japan
Yesterday (8/4/08), Zuffa LLC posted a job opening on the digital media news website paidcontent.org, for a “New Media Account Manager for Japan”
The responsibilities for this position include:
Managing all aspects of distribution, production, operations and account management of mixed martial arts video content to Japanese based media outlets. Manage content selection and metadata creation, oversee editing, promo production, encoding, distribution and reporting of digital assets. Must be fluent in English and Japanese with excellent verbal and written communication skills in both languages. BA or BS required with a minimum of three years work experience in the field of New Media. Job can be based in Las Vegas or Los Angeles with frequent travel to Japan.
One can assume Zuffa is taking steps to improve its market position in Japan, after the disaster that was the PRIDE takeover. This would be the first step in a long road to winning over the Japanese market. Zuffa currently has a footprint in the UK and building presence in Mexico.




I wonder if they pay their Account Managers as well as their fighters. If not, I’m applying.
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I wish I had the language knowledge, that could be a very interesting position with all the market knowledge and contacts you’d gain…
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In a perfect world I wish the UFC could make a mark in Japan, after the Pride hostile take over they are in damage control…If Dream folds I’m hoping some of the talent in Japan could maybe start competing in the UFC…
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“…after the Pride hostile take over they are in damage control…”
Pride lost their TV deal and was bankrupt – they didn’t pay several of their fighters and didn’t have legit contracts with others.
If anything, the UFC purchase kept them from a massive, shameful scene of public bankruptcy proceedings and the probably criminal charges against the management that would have put the contracted fighters in limbo for years.
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Isn’t it ironic that they are looking to hire someone that has the exact opposite skills of their leader Dana White?
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Its good to hear the UFC is hiring a New Media Account Manager for the second richest country in the world with probably the second biggest Mixed Martial Arts fan base.
Obviously, the overhead costs of trying to break into an English speaking country are much lower. But you’d think it would be a no brainer for the top MMA organization to make an effort at getting (back) into the Japanese MMA market.
The UFC should put Bisping and Okami in the octagon together… Whoever wins is where they invest.
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awesome post: MMA SKOOL on August 5th, 2008 9:59 pm
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